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Land Grab, Welcome to the new Wild West.

The Internet at its current stage is a reflection of when America was first born in the WILD WEST . Settlers attempted to colonize the west, sticking to places near water and the main travel ways.

Domain name selection followed a similar pattern to Old West COLONIZATION. Successful websites needed a name that was short and memorable so that users would associate the name of the website with the product being marketed.

Back to the Old West analogy. With the invention of the railroad and water tower, settlers no longer needed to stick close to the ESTABLISHED pathways and natural water sources. This immediately raised the value of other land that was previously not consider prime real estate.

Lock Levels will show you how to benefit at this point in the timeline. But first a brief history reflection, When the internet was young some really smart early adopters purchased all the domain names, that they could afford, that had simple and easily recognizable names. When the rest of the world caught up with their thinking, these EARLY adopters created profitable store fronts at the prime locations or sold the names they owned for 1000's of times more than the original purchase price.

Two recent inventions are the game changers when it comes to internet domains (web prime real estate), Search Engine Tools and AdWords. Internet users, most of the time obliviously, use the search engine as their address bar, utilizing auto-complete to drive their search. Customers are likely to choose the TOP search result or AdWords ad to find the site that meets their needs. We are going to learn to exploit this phenomenon to find what the prime web REAL ESTATE will be in the future.

Here are the steps:

• Brainstorm on an idea you think is marketable.
• Search using short two word phrases that encapsulates that idea.

• Acquire the domain name from a provider becoming owner.

• Park the domain with Google AdSense to monetize. Further monetize the domain as an e-commerce website or domain name resale.
• Optionally drive traffic to your parked domain using Google AdWords.

Here is an example:

Brainstorm: Selling rare and hard to find spices to niche customers.

Search: Spices, Seasonings, Caliente Spice: Resulting in Two Word phrase Idea => Caliente Spice.

Domain Name and Parking: http://www.calientespice.com

As you can see by searching for Caliente Spice the domain name is empty (Notice the lack of AdWords) when it comes to relavent results. This means when a relavent site is created, it has a high probability of moving to the very top of search results (Try Lock Levels in Google). When repeat customers want to return to this website they will find the site easily by typing Caliente Spice into a search engine. Easily making the new domain prime web real estate.